Design of demand driven return supply chain for high-tech products

Purpose: The purpose of this study is to design a responsive network for after-sale services of high-tech products. Design/methodology/approach: Analytic Hierarchy Process (AHP) and weighted max-min approach are integrated to solve a fuzzy goal programming model. Findings: Uncertainty is an importan...

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Bibliographic Details
Published in:Journal of industrial engineering and management 2011-01, Vol.4 (3), p.481
Main Authors: Ashayeri, Jalal, Tuzkaya, Gülfem
Format: Article
Language:English
Subjects:
Analysis
High tech industries
Logistics
Product life cycle
Product returns
Reverse logistics
Studies
Technical support
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Summary:Purpose: The purpose of this study is to design a responsive network for after-sale services of high-tech products. Design/methodology/approach: Analytic Hierarchy Process (AHP) and weighted max-min approach are integrated to solve a fuzzy goal programming model. Findings: Uncertainty is an important characteristic of reverse logistics networks, and the level of uncertainty increases with the decrease of the products’ life-cycle. Research limitations/implications: Some of the objective functions of our model are simplified to deal with non-linearities. Practical implications: Designing after-sale services networks for high-tech products is an overwhelming task, especially when the external environment is characterized by high levels of uncertainty and dynamism. This study presents a comprehensive modeling approach to simplify this task. Originality/value: Consideration of multiple objectives is rare in reverse logistics network design literature. Although the number of multi-objective reverse logistics network design studies has been increasing in recent years, the last two objective of our model is unique to this research area.
ISSN:2013-8423
2013-0953
DOI:10.3926/jiem.2011.v4n3.p481-503