Digital Green: for more productive agriculture

When a Digital Green facilitator goes into the field to conduct a workshop with field workers, he begins with an exercise that may seem strange to an outside observer; the facilitator takes out a 100 rupee note (about US $2), and shows it to the group. Digital Green joins with partners -- both NGOs...

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Bibliographic Details
Published in:Appropriate technology 2013-03, Vol.40 (1), p.57-57
Main Author: Harwin, Kerry
Format: Article
Language:English
Subjects:
Agricultural education
Agriculture
Communities
Community
Consultation
Costs
Digital
Farmers
India
Intervention
Nonprofit organizations
Observers
Pilot projects
Pilots
Productivity
Rupees
Trains
Video production
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Summary:When a Digital Green facilitator goes into the field to conduct a workshop with field workers, he begins with an exercise that may seem strange to an outside observer; the facilitator takes out a 100 rupee note (about US $2), and shows it to the group. Digital Green joins with partners -- both NGOs and government agencies -- who demonstrate an established presence in target communities. In consultation with local farmers and Digital Green, the partners develop a list of easy to implement agricultural practices which will either increase farmer productivity, decrease farmer costs, or both. Digital Green then works with its partners to train local community members in basic video production techniques and in the facilitation skills that they'll need to work as mediators who share Digital Green content with farmers. Once a sufficient library of Digital Green originated as a pilot project at Microsoft Research India, and has since expanded to reach seven Indian states as well as Ghana and Ethiopia.
ISSN:0305-0920
1751-6900