Perceptions of Generic Drug Discount Programs Among Low-Income Women: A Qualitative Study

Abstract Purpose Increasing the awareness and use of generic drug discount programs (GDDP) may improve access to essential prescription drugs. However, little is known about public perceptions of GDDPs. The purpose of this study is to understand the perceptions and utilization patterns of low-income...

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Bibliographic Details
Published in:Women's health issues 2013-01, Vol.23 (1), p.e55-e60
Main Authors: Omojasola, Anthony, DrPH, Gor, Beverly, EdD, Jones, Lovell, PhD
Format: Article
Language:English
Subjects:
Adolescent
Adult
Aged
Communication
Cost Savings
Discounts
Drugs
Drugs, Generic - economics
Fees, Pharmaceutical
Female
Focus Groups
Generic prescribing
Health
Health Care Surveys
Health Knowledge, Attitudes, Practice
Humans
Insurance, Pharmaceutical Services - economics
Middle Aged
Obstetrics and Gynecology
Perception
Perceptions
Poverty
Prescription Drugs - economics
Professional-Patient Relations
Qualitative Research
Savings
Texas
Young Adult
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Summary:Abstract Purpose Increasing the awareness and use of generic drug discount programs (GDDP) may improve access to essential prescription drugs. However, little is known about public perceptions of GDDPs. The purpose of this study is to understand the perceptions and utilization patterns of low-income women regarding GDDP. Methods Using a purposive sampling strategy, we conducted seven focus groups with a total of 50 participants using a semistructured guide to assess awareness and utilization of GDDP. Transcripts of the focus groups were systematically analyzed across groups with a general inductive approach for qualitative data analysis. Results Five major categorical themes emerged from the focus group content analysis: 1) Perceived differences between generic and brand-name prescription drugs, 2) barriers to utilizing GDDP, 3) lack of adequate communication between pharmacy, physician and patient about GDDP, 4) perceived health impact of utilizing GDDPs, and 5) perceived health care savings. Most participants indicated that they perceive no difference between generic and brand-name prescription drugs. Lack of awareness was indicated as a barrier to utilization. There was general agreement among participants that GDDP can help to maintain health while saving money. Conclusion Study participants demonstrated generally favorable perceptions regarding GDDPs. Our findings underscore the need for policies that encourage expansion of the GDDP formulary and increasing awareness and utilization of GDDP.
ISSN:1049-3867
1878-4321
DOI:10.1016/j.whi.2012.10.002