“The Only Thing I Am Guilty of Is Taking Too Many Jump Shots1”: A Deleuzian Media Analysis of Diana Taurasi’s Drug Charge in 2010

In November 2010, the US media reported that basketball player Diana Taurasi tested positive for a banned substance while playing in Turkey. In this study, we explore the media coverage of Taurasi's positive drug test from a Deleuzian perspective. We consider the media coverage as an assemblage...

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Bibliographic Details
Published in:Sociology of sport journal 2016-06, Vol.33 (2), p.169-179
Main Authors: Liao, Judy, Markula, Pirkko
Format: Article
Language:English
Subjects:
Bans
Drugs
Human body
Mass media
Media coverage
Professional basketball
Professionalism
Substance abuse
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Summary:In November 2010, the US media reported that basketball player Diana Taurasi tested positive for a banned substance while playing in Turkey. In this study, we explore the media coverage of Taurasi's positive drug test from a Deleuzian perspective. We consider the media coverage as an assemblage (Deleuze & Guattari, 1987; Malins, 2004) to analyze how Taurasi's drug using body is articulated with the elite female sporting body in the coverage of her doping incident (Markula, 2004; Wise, 2011). Our analysis demonstrates that Taurasi's position as a professional basketball player in the US dominated the discussion to legitimize her exoneration of banned substance use. In addition, Turkey, its "amateur" sport and poor drug control procedure, was located to the periphery to normalize a certain type of professionalism, doping control, and body as the desirable elements of sporting practice.
ISSN:0741-1235
1543-2785
DOI:10.1123/ssj.2015-0079