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The impact of tariff diversity on broadband penetration—An empirical analysis

This paper provides an empirical analysis how tariff diversity affects fixed broadband penetration. To measure tariff diversity on a country-level a detailed data set comprising over 1000 fixed-line broadband tariffs is used. An instrumental variable approach is applied to estimate demand, controlli...

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Bibliographic Details
Published in:Telecommunications policy 2016-08, Vol.40 (8), p.743-754
Main Authors: Haucap, Justus, Heimeshoff, Ulrich, Lange, Mirjam R.J.
Format: Article
Language:English
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Summary:This paper provides an empirical analysis how tariff diversity affects fixed broadband penetration. To measure tariff diversity on a country-level a detailed data set comprising over 1000 fixed-line broadband tariffs is used. An instrumental variable approach is applied to estimate demand, controlling for various industry and socio-economic factors. Our results indicate that service-related and socio-economic factors affect broadband demand the most. An increase in tariff diversity provides a significant impetus to broadband adoption. A positive relationship is indicative of the importance of innovative pricing schemes in expediting the ascent of broadband internet access. •Impact of tariff diversity on broadband penetration.•Country-level data base, comprising over 1000 fixed-line broadband tariffs.•Demand estimation using instrumental variables and various industry and socio-economic factors as controls.•Significant positive effect of tariff diversity on broadband adoption.•Shows the importance of innovative pricing schemes in expediting the ascent of broadband internet access.
ISSN:0308-5961
1879-3258
DOI:10.1016/j.telpol.2015.09.005