TakeCARE, a Video to Promote Bystander Behavior on College Campuses: Replication and Extension

Previous research has demonstrated that college students who view TakeCARE, a video bystander program designed to encourage students to take action to prevent sexual and relationship violence (i.e., bystander behavior), display more bystander behavior relative to students who view a control video. T...

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Bibliographic Details
Published in:Journal of interpersonal violence 2020-11, Vol.35 (23-24), p.5652-5675
Main Authors: Jouriles, Ernest N., Sargent, Kelli S., Salis, Katie Lee, Caiozzo, Christina, Rosenfield, David, Cascardi, Michele, Grych, John H., O’Leary, K. Daniel, McDonald, Renee
Format: Article
Language:English
Subjects:
Action
Behavior
College campuses
College students
Control Groups
Domestic violence
Humans
Perceptions
Sex crimes
Sex Offenses
Sexual Behavior
Students
Study Skills
Universities
Video Technology
Violence
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Summary:Previous research has demonstrated that college students who view TakeCARE, a video bystander program designed to encourage students to take action to prevent sexual and relationship violence (i.e., bystander behavior), display more bystander behavior relative to students who view a control video. The current study aimed to replicate and extend these findings by testing two different methods of administering TakeCARE and examining moderators of TakeCARE’s effects on bystander behavior. Students at four universities (n = 557) were randomly assigned to one of three conditions: (a) view TakeCARE in a monitored computer lab, (b) view TakeCARE at their own convenience after receiving an email link to the video, or (c) view a video about study skills (control group). Participants completed measures of bystander behavior at baseline and at a 1-month follow-up. Participants in both TakeCARE conditions reported more bystander behavior at follow-up assessments, compared with participants in the control condition. The beneficial effect of TakeCARE did not differ significantly across administration methods. However, the effects of TakeCARE on bystander behavior were moderated by students’ perceptions of campus responsiveness to sexual violence, with more potent effects when students perceived their institution as responsive to reports of sexual violence.
ISSN:0886-2605
1552-6518
DOI:10.1177/0886260517718189