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Public perception of a range of potential food risks in the United Kingdom

This study aimed to use a standard questionnaire to obtain a nationally representative sample of opinions on a range of potential food risks. Participants were a national sample of 1182 subjects selected using three different approaches: random and sentinel postal samples and a telephone survey. A m...

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Published in:Appetite 2002-06, Vol.38 (3), p.189-197
Main Authors: Kirk, Sara F.L, Greenwood, Darren, Cade, Janet E, Pearman, Alan D
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Language:English
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container_title Appetite
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creator Kirk, Sara F.L
Greenwood, Darren
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Pearman, Alan D
description This study aimed to use a standard questionnaire to obtain a nationally representative sample of opinions on a range of potential food risks. Participants were a national sample of 1182 subjects selected using three different approaches: random and sentinel postal samples and a telephone survey. A modified psychometric questionnaire (the Perceived Food Risk Index) was administered to subjects on three occasions, spanning five time-points. Baseline data collection was undertaken from October to December 1998 (phase 1). The second wave of data collection was undertaken over three time-points in February, April and July 1999 (one-third of respondents to phase 1 at each time-point – data combined as phase 2), and the final phase of data collection was between October and December 1999 (phase 3). Principal components analysis was used to assess the intercorrelations between the items on the questionnaire. Two main components were identified as ‘dread’ and ‘knowledge’. Saturated fats were perceived as the least dreaded and the most known of the potential risks considered, while bovine spongiform encephalopathy and Salmonella were the risks dreaded the most. There was a slight perception that the potential risks had become more known over the year, especially for growth hormones. This study has raised a number of important issues for risk communicators. Despite current policy aimed at reducing fat intake, this will be difficult to achieve at a population level since people are not worried about its impact, yet food safety continues to be a significant concern to the public.
doi_str_mv 10.1006/appe.2001.0478
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subjects Adolescent
Adult
Age Factors
Aged
Animals
Behavior. Attitude
Biological and medical sciences
Cattle
Encephalopathy, Bovine Spongiform - transmission
Fatty Acids - adverse effects
Female
Food - adverse effects
Food, Genetically Modified - adverse effects
Fundamental and applied biological sciences. Psychology
Growth Hormone - adverse effects
Human physiology applied to population studies and life conditions. Human ecophysiology
Humans
Interviews as Topic
Male
Medical sciences
Middle Aged
Nutritional survey. Food supply and nutritional requirement
Perception - physiology
Psychology. Psychoanalysis. Psychiatry
Psychology. Psychophysiology
Psychometrics
Public Opinion
Risk
Salmonella
Salmonella Food Poisoning - psychology
Sex Factors
Social psychology
Surveys and Questionnaires
United Kingdom
title Public perception of a range of potential food risks in the United Kingdom
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