Choosing the Words That Can Change Your Company

The world is changing, and anyone ignoring sustainability will get left behind. So where to start? Perhaps with something simple-just a few words that, if taken seriously, can refocus the mission of your company. I'm talking about a vision or mission statement, which many companies have for a r...

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Bibliographic Details
Published in:Entrepreneur (Santa Monica, Calif.) Calif.), 2023-07, Vol.51 (4), p.20
Main Author: Keegan, Brendan P
Format: Magazinearticle
Language:English
Subjects:
Climate change
Corporate governance
Employees
Social investing
Social responsibility
Online Access:Get full text
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Summary:The world is changing, and anyone ignoring sustainability will get left behind. So where to start? Perhaps with something simple-just a few words that, if taken seriously, can refocus the mission of your company. I'm talking about a vision or mission statement, which many companies have for a reason: Employees who embrace your vision tend to work harder for you. According to a recent Dale Carnegie Training research study, companies with engaged workers outperform competitors by as much as 202%. With today's increasing focus on environmental, social, and governance (ESG) issues, many employees and customers are demanding that companies find to address these areas.
ISSN:0163-3341