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Economic reforms and firm level strategic planning

Various economic liberalization measures have beer adopted by the New Zealand Government since mid-1984. These economic reforms accelerated competition and pace of change among agribusiness firms. Agribusiness decision makers were found to be aware of the importance of strategic planning. This study...

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Bibliographic Details
Published in:Agribusiness (New York, N.Y.) N.Y.), 1995-11, Vol.11 (6), p.565-572
Main Authors: Nayga, R.M. Jr. (Rutgers University.), Baga, L.M
Format: Article
Language:English
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Summary:Various economic liberalization measures have beer adopted by the New Zealand Government since mid-1984. These economic reforms accelerated competition and pace of change among agribusiness firms. Agribusiness decision makers were found to be aware of the importance of strategic planning. This study investigated with survey methods the degree which agribusiness managers have used strategic planning to adjust to their new environment
ISSN:0742-4477
1520-6297
DOI:10.1002/1520-6297(199511/12)11:6<565::AID-AGR2720110608>3.0.CO;2-4