The importance of marketing in the library and information science curriculum

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Published in:The Acquisitions librarian 2002-01 (28), p.61-79
Main Author: Harmon, Glynn
Format: Article
Language:English
Subjects:
Curricula
Library and information science
Marketing
Professional education
Promotion
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container_title The Acquisitions librarian
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subjects Curricula
Library and information science
Marketing
Professional education
Promotion
title The importance of marketing in the library and information science curriculum
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