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The category effect in social judgment: experimental ratings of happiness

Subjects rated the happiness of either (a) schematic drawings of faces or (b) life events as expressed in short verbal descriptions. The relative frequency of these stimuli was manipulated experimentally, as was the number of rating categories. Ratings became less sensitive to differences in the fre...

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Bibliographic Details
Published in:Journal of personality and social psychology 1988-09, Vol.55 (Sep 88), p.341-356
Main Authors: Wedell, D H, Parducci, A
Format: Article
Language:English
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Summary:Subjects rated the happiness of either (a) schematic drawings of faces or (b) life events as expressed in short verbal descriptions. The relative frequency of these stimuli was manipulated experimentally, as was the number of rating categories. Ratings became less sensitive to differences in the frequencies of contextual stimuli as the number of categories increased. (Abstract amended)
ISSN:0022-3514