Brave new world of the global car: the auto industry faces a revolutionary challenge, requiring a new world car, radical technologies, economies of scale in a global production network, and forward-looking management

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Bibliographic Details
Published in:Challenge (White Plains) 1981-06, Vol.24, p.28-35
Main Author: Cohen, Robert B
Format: Magazinearticle
Language:English
Subjects:
Motor vehicle industry
Online Access:Get full text
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ISSN:0577-5132