Communicating to promote health

Current issues in health communication research and public health promotion; US; 9 articles. Partial contents: An AIDS prevention campaign: effects on attitudes, beliefs, and communication behavior, by William J. Brown; Memorability and persuasiveness of organ donation message strategies, by Leigh A...

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Published in:The American behavioral scientist (Beverly Hills) 1991-08, Vol.34 (6), p.648-767
Main Authors: Kreps, Gary L, Atkin, Charles, McGrath, John C, Brown, William J, Reeves, Byron R, Newhagen, John, Maibach, Edward, Basil, Michael, Kurz, Kathleen, d, Leigh Arden, Smith, Sandi W, Viswanath, K, Finnegan, Jr., John R., Hannan, Peter J, Luepker, Russell V, Yows, Suzanne R, Salmon, Charles T, Hawkins, Robert P, Love, Richard R, Johnson, J David, Meischke, Hendrika, Phillips, Gerald M, Jones, J Alfred
Format: Article
Language:English
Subjects:
Acquired immune deficiency syndrome
Communication
Health
Medical sector
Public health education
Transplantation of organs, tissues, etc
United States
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Summary:Current issues in health communication research and public health promotion; US; 9 articles. Partial contents: An AIDS prevention campaign: effects on attitudes, beliefs, and communication behavior, by William J. Brown; Memorability and persuasiveness of organ donation message strategies, by Leigh Arden Ford and Sandi W. Smith; Medical compliance: patient or physician responsibility? by Gerald M. Phillips and J. Alfred Jones.
ISSN:0002-7642