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Minority Influence on Focal and Related Attitudes: Change in Size, Attributions, and Information Processing
Three experiments examined how change in minority size influenced information processing and attitude change. Experiment 1 showed that when strong rather than weak arguments were presented, a message attributed to an expanding rather than shrinking minority elicited more issue-relevant thoughts and...
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Published in: | Personality & social psychology bulletin 2002-10, Vol.28 (10), p.1315-1326 |
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Main Authors: | , , |
Format: | Article |
Language: | English |
Subjects: | |
Citations: | Items that this one cites Items that cite this one |
Online Access: | Get full text |
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Summary: | Three experiments examined how change in minority size influenced information processing and attitude change. Experiment 1 showed that when strong rather than weak arguments were presented, a message attributed to an expanding rather than shrinking minority elicited more issue-relevant thoughts and more related attitude change in the argued direction. Experiment 2 showed more related attitude change in the argued direction when it was unlikely that expanding size was due to the shifting majority members’ self-interest. Experiment 3 replicated these findings. In addition, results indicated that change in size interacted differently with the majority than with minority status of the source: related issues remained largely unaffected in the case of majority support, whereas expanding minorities elicited more related attitude change in the argued direction. |
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ISSN: | 0146-1672 1552-7433 |
DOI: | 10.1177/014616702236819 |