NEWSPAPER EFFECTS ON POLICY PREFERENCES

This research offers clear evidence that what is presented in the media influences the policy preferences of the American public. More important, it reconciles some earlier problems that led to an inability to determine the approximate relationships between television and newspaper information conce...

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Bibliographic Details
Published in:Public opinion quarterly 1993-07, Vol.57 (2), p.191-204
Main Author: Jordan, Donald L.
Format: Article
Language:English
Subjects:
Datasets
Editorials
Government and politics
Income taxes
Influences
Mass media
Mass Media Effects
Media
New York Times
News
News content
Perceptions
Political news
Preferences
Press
Public Opinion
Public Policy
Public television
Relevant alternatives
Social research
Sociology
Statistical analysis
Studies
Television
Television programs
Temporal data
U.S.A
United States
United States of America
USA
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Description
Summary:This research offers clear evidence that what is presented in the media influences the policy preferences of the American public. More important, it reconciles some earlier problems that led to an inability to determine the approximate relationships between television and newspaper information concerning policy. By correcting some methodological problems in earlier attempts to examine the impact of New York Times policy news, I am able to conclude that different actors or news sources do indeed have differential impacts on public opinion and that in both newspaper items and television broadcasts experts and commentators wield heavy influence.
ISSN:0033-362X
1537-5331
DOI:10.1086/269365