The Impact of College Football Telecasts on College Football Attendance

This paper examines the impact on live attendance of the large increase in college football telecasts resulting from the 1984 U.S. Supreme Court ruling granting the individual schools the property rights to college football telecasts. Support is found for the NCAA position that controls are needed t...

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Bibliographic Details
Published in:Social science quarterly 1989-12, Vol.70 (4), p.980-988
Main Authors: FIZEL, John L., BENNETT, Randall W.
Format: Article
Language:English
Subjects:
Athletics (football)
College athletics
College football
Games
Higher Education
Legal judgments
Property rights
Research Notes
Revenue
Social research
Television
Television broadcasting
Television networks
Television programs
Television sports
Television studies
Travel expenses
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Summary:This paper examines the impact on live attendance of the large increase in college football telecasts resulting from the 1984 U.S. Supreme Court ruling granting the individual schools the property rights to college football telecasts. Support is found for the NCAA position that controls are needed to protect gate attendance. While own-team telecasts increase attendance for major football programs, the net impact of the general increase in telecasts is to reduce attendance.
ISSN:0038-4941
1540-6237