Planning crowd events to achieve high participant satisfaction

A case study investigation within a large UK university involving semi-structured stakeholder interviews, examined the organisation, coordination, and security within crowd events of various descriptions. Similarities in approaches and priorities emerged with crowd event organisation, primarily atte...

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Bibliographic Details
Published in:Work (Reading, Mass.) Mass.), 2012, Vol.41 (S1), p.3223-3226
Main Authors: Kendrick, Victoria L., Haslam, Roger A., Waterson, Patrick E.
Format: Article
Language:English
Subjects:
Anniversaries and Special Events
Attitude
Consumer Behavior - economics
Crowding
Female
Guidelines as Topic
Humans
Male
Safety Management
Security Measures
Universities - organization & administration
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Summary:A case study investigation within a large UK university involving semi-structured stakeholder interviews, examined the organisation, coordination, and security within crowd events of various descriptions. Similarities in approaches and priorities emerged with crowd event organisation, primarily attention to safety requirements, in protecting crowd members, venue reputation, and legal obligations. Conversely, attention to and attitudes and beliefs surrounding user experience, crowd comfort and satisfaction, were often based on personal judgment, and appeared to be influenced by budget considerations. The findings suggest a lack of knowledge and usable evidence based guidance for planning crowd events in relation to important aspects affecting participant satisfaction.
ISSN:1051-9815
1875-9270
DOI:10.3233/WOR-2012-0586-3223