Addressing public anxiety is shrewd

Political leaders have always been nervous of being accused of changing their approach.Tony Blair said he had 'no reverse gear' and Margaret Thatcher said 'the lady's not for turning'. But the reality is that the 'U-turn' jibe is the last resort of opposition polit...

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Bibliographic Details
Published in:PR Week 2012-06, p.15
Main Author: Eustice, George
Format: Article
Language:English
Subjects:
Politics
Public policy
Public relations
Online Access:Get full text
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Summary:Political leaders have always been nervous of being accused of changing their approach.Tony Blair said he had 'no reverse gear' and Margaret Thatcher said 'the lady's not for turning'. But the reality is that the 'U-turn' jibe is the last resort of opposition politicians who have been outmanoeuvred. When I joined the Conservative press office in 2003, shadow ministers were prone to taking to the airwaves to castigate Blair's government for so-called U-turns.
ISSN:0267-6087