AU-DELÀ DE SES VERTUS ENVIRONNEMENTALES, UN MODÈLE D'AFFAIRES L'ÉCONOMIE CIRCULAIRE

In recent years, the concept of circular economy has become more evident. This economic model that has emerged, which mainly aims to maximize the resources already in circulation and reduce the ecological footprint, outperforming the linear economy, is clearly on the decline. Although still unknown,...

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Bibliographic Details
Published in:Gestion 2015-10, Vol.40 (3), p.90
Main Authors: Lanoie, Paul, Normandin, Daniel
Format: Article
Language:fre
Subjects:
Brand loyalty
Economic models
Environmental regulations
International markets
Organizational behavior
Organizational change
Online Access:Get full text
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Summary:In recent years, the concept of circular economy has become more evident. This economic model that has emerged, which mainly aims to maximize the resources already in circulation and reduce the ecological footprint, outperforming the linear economy, is clearly on the decline. Although still unknown, it is based on ecodesign clearly increasing profitability and customer loyalty. Besides the fact that it is advantageous for all, this production will allow the company leader who believes in it to stand out in a market where the volatility of resource prices causes a constant voltage. Asia and Europe have already used the circular economy model with great excitement while being pressed by environmental and social challenges as well as being driven by regulation. It embodies a business model through which creativity overcomes explored horizons.
ISSN:0701-0028
2369-1352