Building a Strong Corporate Reputation

Rapidly changing situations and opportunities often outpace the speed and capability of communication in today's complex and global organizations. Based on the findings from this year's edition of the Ketchum Leadership Communication Monitor, people don't have much faith in leadership...

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Bibliographic Details
Published in:The public relations strategist 2015-10, Vol.21 (3), p.10
Main Author: Durham, Tyler
Format: Article
Language:English
Subjects:
Communication
Corporate culture
Leadership
Public relations
Online Access:Get full text
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Summary:Rapidly changing situations and opportunities often outpace the speed and capability of communication in today's complex and global organizations. Based on the findings from this year's edition of the Ketchum Leadership Communication Monitor, people don't have much faith in leadership to make this happen. Here, Durham discusses how to build a strong corporate reputation.
ISSN:1082-9113