Insights at the Nexus of Design and Business Success

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Bibliographic Details
Published in:Design Management Review 2007-10, Vol.18 (4), p.6-9
Main Author: Walton, Thomas
Format: Article
Language:English
Subjects:
Brand loyalty
Design
Designers
Innovations
Marketing
Research & development expenditures
Software
Technological change
Online Access:Get full text
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Description
Summary:
ISSN:1557-0614
1948-7169
DOI:10.1111/j.1948-7169.2007.tb00088.x