Physician: Promote thyself

A sector of public relations many are unfamiliar with is medical public relations. In ever-increasing numbers, physicians nationwide are enlisting publicists to craft their image and splash their names on the pages of prestigious publications, and on the airwaves of television programs and radio.

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Bibliographic Details
Published in:Public Relations Tactics 2002-08, Vol.9 (8), p.16
Main Author: Rothman, Katherine M
Format: Article
Language:English
Subjects:
Health care industry
Physicians
Public relations
Online Access:Get full text
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Summary:A sector of public relations many are unfamiliar with is medical public relations. In ever-increasing numbers, physicians nationwide are enlisting publicists to craft their image and splash their names on the pages of prestigious publications, and on the airwaves of television programs and radio.
ISSN:1080-6792