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True North Spins Its Web Anew
True North Communications this week relaunches its CPS Interactive unit as SixtyFootSpider, with plans to make the agency as well-known in the field as competitors Razorfish or DoubleClick.
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| Published in: | Adweek 1999-12, Vol.21 (50), p.7 |
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| Main Authors: | , |
| Format: | Article |
| Language: | English |
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| container_issue | 50 |
| container_start_page | 7 |
| container_title | Adweek |
| container_volume | 21 |
| creator | Hill, J. Dee Dawson, Angela |
| description | True North Communications this week relaunches its CPS Interactive unit as SixtyFootSpider, with plans to make the agency as well-known in the field as competitors Razorfish or DoubleClick. |
| format | article |
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| fulltext | fulltext |
| identifier | ISSN: 0746-892X |
| ispartof | Adweek, 1999-12, Vol.21 (50), p.7 |
| issn | 0746-892X |
| language | eng |
| recordid | cdi_proquest_reports_208946002 |
| source | ABI/INFORM Global |
| subjects | Advertising agencies Alliances Divisions Interactive marketing Name changes Repositioning Services |
| title | True North Spins Its Web Anew |
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