Wisconsin Electric's view of a more competitive industry

At Wisconsin Electric, considerable time has been spent evaluating and discussing various industry restructuring models. The primary benefits include: 1. a competitive market, 2. customer choice in supply and value-added service, 3. increased customer satisfaction, 4. economic efficiency, 5. enhance...

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Bibliographic Details
Published in:Public utilities fortnightly (1994) 1995-02, Vol.133 (4), p.17
Main Author: Abdoo, Richard A
Format: Magazinearticle
Language:English
Subjects:
Competition
Consumer protection
Consumers
Cost recovery
Customer satisfaction
Customer services
Electric industries
Electric utilities
Electricity
Electricity distribution
Emission standards
Energy efficiency
Environmental impact
Environmental stewardship
Forecasts and trends
Industrial plant emissions
Monopolistic competition
Organizational change
Planning
Power plants
Prices
Regulation
Subsidies
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Summary:At Wisconsin Electric, considerable time has been spent evaluating and discussing various industry restructuring models. The primary benefits include: 1. a competitive market, 2. customer choice in supply and value-added service, 3. increased customer satisfaction, 4. economic efficiency, 5. enhanced environmental achievements, 6. technological development, and 7. protection of utility and customer interests. Wisconsin Electric envisions splitting today's vertically integrated utilities into natural monopolies and competitive entities. Monopolies will remain where a single entity can provide the lowest cost to customers. Competitive entities will appear where competition can provide the lowest cost. Natural monopolies will be re-regulated so that appropriate incentives exist to provide electricity at reasonable prices. Competitive entities would operate outside of traditional regulation. Wisconsin Electric is actively involved in the process of utility restructuring.
ISSN:1078-5892
1945-2578