Rethinking the last mile of medicine supply

Srai investigates the intricacies behind the provision of their medication and how elevated expectations are shaping the future of these deliveries. Increasingly, they expect the things they need to be readily available to them. Online retailers, following the path cut by e-commerce players such as...

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Bibliographic Details
Published in:Logistics and Transport Focus 2018-12, Vol.20 (12), p.32
Main Author: Srai, Jagjit Singh
Format: Article
Language:English
Subjects:
Consumer behavior
Electronic commerce
Expectations
Supply chain management
Online Access:Get full text
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Summary:Srai investigates the intricacies behind the provision of their medication and how elevated expectations are shaping the future of these deliveries. Increasingly, they expect the things they need to be readily available to them. Online retailers, following the path cut by e-commerce players such as Amazon, have transformed consumer expectations, with delivery in hours becoming standard practice. This revolution places a vastly expanded range of product choices, prices and delivery options within easier grasp of consumers. Such possibilities are enabled by advances in digitisation and co-ordination across supply chains.
ISSN:1466-836X