The Frozen Food Age in China opens with orange juice

Henry Clements Jr. has pried open the untapped market for supplying fresh citrus and frozen concentrated orange juice to the People's Republic of China and its 1.3 billion people. Facing enormous political and economic hurdles, Clements, president and CEO of Clements Citrus Sales of Stuart, Flo...

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Bibliographic Details
Published in:Frozen food age 1999-07, Vol.47 (12), p.22
Main Author: Merli, Richard
Format: Magazinearticle
Language:English
Subjects:
Case studies
Citrus fruits
Diplomatic & consular services
Frozen foods
Fruit juices
Intelligence gathering
Intelligence services
International markets
Market entry
Personal relationships
Presidents
Online Access:Get full text
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Summary:Henry Clements Jr. has pried open the untapped market for supplying fresh citrus and frozen concentrated orange juice to the People's Republic of China and its 1.3 billion people. Facing enormous political and economic hurdles, Clements, president and CEO of Clements Citrus Sales of Stuart, Florida, recently received permission from the Chinese government to become the only broker to ship fresh citrus products and frozen concentrated orange juice from Florida to China, a market of enormous potential.
ISSN:0016-2191