Toy tie-ins top kids TV

Toy-driven shows are continuing to drive the pack of children's animated strips being offered at NATPE. DIC will draw on a new Sega game, together with the Bohbot Kids Network, in producing another strip in the tradition of Sonic the Hedgehog. The new version, Sonic Underground, will introduce...

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Bibliographic Details
Published in:Broadcasting & Cable 1998-01, Vol.128 (3), p.54
Main Author: Rice, Lynette
Format: Article
Language:English
Subjects:
Adventure
Animation
Cartoons
Children & youth
Childrens television
Computer & video games
Manycompanies
Motion pictures
Product introduction
Television networks
Television programs
Toys
Online Access:Get full text
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Summary:Toy-driven shows are continuing to drive the pack of children's animated strips being offered at NATPE. DIC will draw on a new Sega game, together with the Bohbot Kids Network, in producing another strip in the tradition of Sonic the Hedgehog. The new version, Sonic Underground, will introduce Sonic's brother and sister. Summit Media Group plans to introduce Robocop, a new animated series based on the feature film. Unlike the movie, the animated version is more mechanical and less human. Claster Television, which distributes All Dogs Go to Heaven, Beast Wars, and Mummies Alive, will unleash The Lionhearts at NATPE. This weekly animated series is based on MGM mascot Leo the Lion. Hearst is offering a 2nd season of Popular Mechanics for Kids, currently airing on 165 stations in 94% of the US. Marina Productions will unveil The Fabulous Adventures of Jacques Cousteau. Promark Entertainment, a new independent producer, will make its first foray into TV with Clubhouse Detectives.
ISSN:1068-6827