Chocful of nothing

In an effort to get used hockey equipment to needy kids, the Ford Dealer Associations and Ford of Canada have signed on as sponsors of the Wayne Gretzky Foundation. Beginning March 1, Canadians can drop off used equipment at Ford dealers in Alberta, Saskatchewan, Manitoba and Ontario.

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Bibliographic Details
Published in:Marketing magazine (Toronto) 2003-02, Vol.108 (5), p.3
Main Authors: Powell, Chris, Aster, Andrea Zoe
Format: Article
Language:English
Subjects:
Advertising campaigns
Art galleries & museums
Online Access:Get full text
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Description
Summary:In an effort to get used hockey equipment to needy kids, the Ford Dealer Associations and Ford of Canada have signed on as sponsors of the Wayne Gretzky Foundation. Beginning March 1, Canadians can drop off used equipment at Ford dealers in Alberta, Saskatchewan, Manitoba and Ontario.
ISSN:1196-4650