Hard times for hardware: IBM PC Co. posts disappointing results; Build-to-order strategy for channel behind schedule

The IBM PC Co.'s build-to-order manufacturing strategy is yielding inconsistent results and may delay IBM's planned PC resurgence. Last week, Jerome York, IBM's chief financial officer, admitted that build to order was only in its early stages and was candidly critical of the PC Co.&#...

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Bibliographic Details
Published in:CRN (Manhasset, N.Y.) N.Y.), 1995-01 (615), p.1
Main Authors: Burke, Steven, Asfar, Roy
Format: Magazinearticle
Language:English
Subjects:
Alliances
Computer industry
Computers
Flexible manufacturing systems
Manufacturing
Market strategy
Software
Online Access:Get full text
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Summary:The IBM PC Co.'s build-to-order manufacturing strategy is yielding inconsistent results and may delay IBM's planned PC resurgence. Last week, Jerome York, IBM's chief financial officer, admitted that build to order was only in its early stages and was candidly critical of the PC Co.'s performance. This assessment comes after the sudden departure last week of John McClellan, the head of worldwide manufacturing.
ISSN:1539-7343