If the face fits, you will have to pay handsomely

The law governing the exploitation of a celebrity's image is rapidly changing, and people in the industry need to be aware of and take account of these changes. This warning is prompted by a recent Court of Appeal decision - racing driver Eddie Irvine successfully complained when TalkSport used...

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Published in:Marketing Week 2003-04, p.14
Main Author: Telford, Paul
Format: Article
Language:English
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Advertising
Celebrities
Court decisions
Endorsements
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description The law governing the exploitation of a celebrity's image is rapidly changing, and people in the industry need to be aware of and take account of these changes. This warning is prompted by a recent Court of Appeal decision - racing driver Eddie Irvine successfully complained when TalkSport used a photograph of him without permission.
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subjects Advertising
Celebrities
Court decisions
Endorsements
title If the face fits, you will have to pay handsomely
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