Where has All the Color Gone?

Whether bold and daring or creatively conservative - interior color is making a comeback. Just about every product segment in the consumer market has embraced customization with a vengeance. Gone are the days of industrial beige computers. Apple iMacs sprout in new colors as fast as dandelions in th...

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Bibliographic Details
Published in:Automotive Industries 2004-05, Vol.184 (5), p.43-46
Main Author: Kalogeridis, C
Format: Magazinearticle
Language:English
Subjects:
Automobile dealers
Automobile industry
Color
Consumers
Customization
Design
Designers
Industrial design
Modularity
Vehicles
Online Access:Get full text
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Summary:Whether bold and daring or creatively conservative - interior color is making a comeback. Just about every product segment in the consumer market has embraced customization with a vengeance. Gone are the days of industrial beige computers. Apple iMacs sprout in new colors as fast as dandelions in the spring. Black and gray cell phones? Forget about it. You can get them in quirky colors or an array of anodized metals all day long. So, how has the automotive sector fared in this worldwide explosion of consumer product color? Well, let's put it this way: How many different ways can you say beige, black and gray?
ISSN:1099-4130