Das Kreativitätspotenzial von Bikulturalität

Abstract The case study shows how fashion designer Mohamad Alhamod's biculturality influences his inspiration and conception in fashion creation, combining European and Arab elements in a complementary way. The case study shows that biculturality can promote creativity. [...]research and practi...

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Bibliographic Details
Published in:Zeitschrift Führung + Organisation 2022-04 (2), p.86-89
Main Authors: Barmeyer, Christoph, Grosskopf, Sina
Format: Article
Language:ger
Subjects:
Case studies
Fashion designers
Traditions
Online Access:Get full text
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Summary:Abstract The case study shows how fashion designer Mohamad Alhamod's biculturality influences his inspiration and conception in fashion creation, combining European and Arab elements in a complementary way. The case study shows that biculturality can promote creativity. [...]research and practice should not only address challenges and problems in dealing with migrants, but also consider, appreciate, and use the many potentials of these individuals for organizations and society. Migrant entrepreneurs can be special sources of inspiration and drivers promoting creativity and innovation.
ISSN:0722-7485