Enacting Sustainable School-Based Health Initiatives: A Communication-Centered Approach to Policy and Practice

Communication plays an important role in all aspects of the development and use of policy. We present a communication-centered perspective on the processes of enacting public health policies. Our proposed conceptual framework comprises 4 communication frames: orientation, amplification, implementati...

Full description

Saved in:
Bibliographic Details
Published in:American journal of public health (1971) 2011-03, Vol.101 (3), p.431-437
Main Authors: LEGRECO, Marianne, CANARY, Heather E
Format: Article
Language:English
Subjects:
Biological and medical sciences
Child
Communication
Communications
Disabled Children - legislation & jurisprudence
Essays
Families & family life
Food Services - organization & administration
General aspects
Government, Politics, and Law
Health behavior
health policy
Humans
Longitudinal Studies
Medical sciences
Miscellaneous
Public health
Public health. Hygiene
Public health. Hygiene-occupational medicine
Public Policy
School districts
School Health Services - organization & administration
Southwestern United States
stakeholders
Sustainable development
Citations: Items that this one cites
Items that cite this one
Online Access:Get full text
Tags: Add Tag
No Tags, Be the first to tag this record!
Description
Summary:Communication plays an important role in all aspects of the development and use of policy. We present a communication-centered perspective on the processes of enacting public health policies. Our proposed conceptual framework comprises 4 communication frames: orientation, amplification, implementation, and integration. Empirical examples from 2 longitudinal studies of school-based health policies show how each frame includes different communication processes that enable sustainable public health policy practices in school-based health initiatives. These 4 frames provide unique insight into the capacity of school-based public health policy to engage youths, parents, and a broader community of stakeholders. Communication is often included as an element of health policy; however, our framework demonstrates the importance of communication as a pivotal resource in sustaining changes in public health practices.
ISSN:0090-0036
1541-0048
DOI:10.2105/AJPH.2009.186858