MAINTAINING A POSITIVE SELF-IMAGE BY STEREOTYPING OTHERS : SELF-THREAT AND THE STEREOTYPE CONTENT MODEL

The present study examines how target group's stereotype content (on warmth and competence dimensions) influences subsequent target evaluation following self-threat related to one's competence. Participants first received threatening or non-threatening feedback on their competence. They ev...

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Bibliographic Details
Published in:Social cognition 2009-02, Vol.27 (1), p.138-149
Main Authors: COLLANGE, Julie, FISKE, Susan T, SANITIOSO, Rasyid
Format: Article
Language:English
Subjects:
Asian Americans
Asian people
Biological and medical sciences
Competence
Fundamental and applied biological sciences. Psychology
Gays & lesbians
Intelligence tests
Job applicants
Psychology. Psychoanalysis. Psychiatry
Psychology. Psychophysiology
Self image
Social attribution, perception and cognition
Social psychology
Stereotypes
Suitability
Working mothers
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Summary:The present study examines how target group's stereotype content (on warmth and competence dimensions) influences subsequent target evaluation following self-threat related to one's competence. Participants first received threatening or non-threatening feedback on their competence. They evaluated then a job candidate who was stereotyped either as competent and cold (Asian) or as warm and incompetent (working mother). As predicted, threatened participants derogated only the Asian target on her perceived warmth and her suitability for a job, but did not derogate the working mother. Moreover, perceived warmth mediated the observed differences in the evaluation of the targets' job suitability. These results extend research on self-threat and prejudice by including Stereotype Content Model in this link.
ISSN:0278-016X
1943-2798
DOI:10.1521/soco.2009.27.1.138