Changing Awareness of the Health Insurance Marketplace

The Health Insurance Marketplace was designed to increase the affordability of health insurance. The success of the marketplace depends on people's awareness and use of it. In a statewide mail survey of West Virginians, we found that respondents' awareness of the West Virginia Health Insur...

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Bibliographic Details
Published in:American journal of public health (1971) 2015-11, Vol.105 Suppl 5 (S5), p.S633-S636
Main Authors: Bias, Thomas K, Agarwal, Parul, Fitzgerald, Paula
Format: Article
Language:English
Subjects:
Adult
Awareness
Community health care
Coverage
Eligibility Determination
Enrollments
Female
Government
Health care policy
Health insurance
Health Insurance Exchanges - economics
Health Insurance Exchanges - organization & administration
Health Policy
Humans
Insurance coverage
Knowledge
Male
Medicaid
Medical Assistance
Middle Aged
Patient Protection & Affordable Care Act 2010-US
Public health
Regression analysis
Social research
Socioeconomic Factors
Studies
Subsidies
Uninsured people
West Virginia
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Summary:The Health Insurance Marketplace was designed to increase the affordability of health insurance. The success of the marketplace depends on people's awareness and use of it. In a statewide mail survey of West Virginians, we found that respondents' awareness of the West Virginia Health Insurance Marketplace increased from 2013 to 2014. However, large percentages of respondents continued to be unaware of the availability of federal subsidies and were unsure of their personal eligibility for these subsidies. It is essential that awareness and enrollment efforts continue and that they be expanded in novel ways to continue growth in access to health insurance through the marketplace.
ISSN:0090-0036
1541-0048
DOI:10.2105/AJPH.2015.302844