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Effects of Response Cost and Socially-Assisted Interventions on Hand-Hygiene Behavior of University Students

A field study was conducted to examine the effect of interventions to increase hand-hygiene behavior of university students. Student patrons of a university cafeteria were observed during lunch. Across several phases, researchers observed and recorded the number of students (a) entering the restroom...

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Published in:Behavior and social issues 2012, Vol.21 (1), p.152-164
Main Authors: Fournier, Angela K., Berry, Thomas D.
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Language:English
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description A field study was conducted to examine the effect of interventions to increase hand-hygiene behavior of university students. Student patrons of a university cafeteria were observed during lunch. Across several phases, researchers observed and recorded the number of students (a) entering the restroom to wash hands and (b) using a hand-sanitizer gel. Interventions included an informational poster, hand-sanitizer dispenser, and change agent to increase hand-hygiene behavior. Results showed that the presence of a strategically placed hand-sanitizer dispenser was effective in increasing hand-hygiene behavior from 1.52% to over 60% (average n = 208 students per day). Participants were particularly responsive to the hand-sanitizer dispenser when combined with a change agent. Meanwhile, the tested interventions were ineffective in increasing the number of students entering a restroom to hand wash. The results are discussed regarding response cost and socially-mediated consequences of change agents.
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subjects Behavioral Science and Psychology
Clinical Psychology
Personality and Social Psychology
Psychology
title Effects of Response Cost and Socially-Assisted Interventions on Hand-Hygiene Behavior of University Students
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