How CSV and CSR Affect Organizational Performance: A Productive Behavior Perspective

This study aims to shed light on the mutually beneficial causal relationship between creating shared value (CSV) and corporate social responsibility (CSR) activities and how they affect productive behavior through work engagement. Many preceding studies showed that work engagement and organizational...

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Bibliographic Details
Published in:International journal of environmental research and public health 2020-04, Vol.17 (7), p.2556
Main Author: Park, Kwang O
Format: Article
Language:English
Subjects:
Business competition
Citizenship
Competitive advantage
Consumption
Corporate image
Corporate profits
Employees
Ethics
Humans
Liquidity
Literature reviews
Organizational aspects
Organizational behavior
Organizational Culture
Organizations
Representations
Republic of Korea
Social Behavior
Social Responsibility
Society
Stock exchanges
Studies
Sustainable development
Values
Work Engagement
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Summary:This study aims to shed light on the mutually beneficial causal relationship between creating shared value (CSV) and corporate social responsibility (CSR) activities and how they affect productive behavior through work engagement. Many preceding studies showed that work engagement and organizational citizenship behaviors (OCB) play a major role in the relationship between CSV and CSR activities and the organization's internal performance. This study classified product behavior into OCB, innovative behavior, and job performance, based on the literature review. The subjects of this study were companies listed in KOSPI, which is Korea's representative securities market. The companies listed on KOSPI are Korea's leading companies as designated by the Korean government and financial authorities based on industry representation, market representation, and liquidity. This study supported many preceding studies that analyzed the causal relationship between CSV and CSR activities, as well as OCB. In addition, this study has significant implications for businesses since it presents the possibility of studying the relationships between various organizational performance factors such as innovative behavior and job performance. It is expected that this study will help companies find more effective ways to strengthen their competitive advantage from a theoretical and practical perspective.
ISSN:1660-4601
1661-7827
1660-4601
DOI:10.3390/ijerph17072556