User Engagement With Mood-Related Content on the National Cancer Institute Smokefree.Gov Initiative Cessation Resources

Aims This study aimed to examine engagement with mood-related content on the Smokefree.gov Initiative’s smoking cessation resources. Methods Smokefree.gov website analytics (July 2018–July 2019) were analyzed for user interactions with mood content on informational webpages and interactive self-asse...

Full description

Saved in:
Bibliographic Details
Published in:Health education & behavior 2022-08, Vol.49 (4), p.613-617
Main Authors: Budenz, Alexandra, Wiseman, Kara P., Keefe, Brian, Prutzman, Yvonne
Format: Article
Language:English
Subjects:
Anxiety
Cancer
Cigarette smoking
Computer Oriented Programs
Coping
Depression (Psychology)
Drug addiction
Health Behavior
Health Promotion
Humans
Metacognition
Mood
National Cancer Institute (U.S.)
Neoplasms
Psychological Patterns
Quizzes
Self evaluation
Self-assessment
Smoking
Smoking Cessation
Social Support Groups
Stress Management
United States
Web Sites
Websites
Citations: Items that this one cites
Items that cite this one
Online Access:Get full text
Tags: Add Tag
No Tags, Be the first to tag this record!
Description
Summary:Aims This study aimed to examine engagement with mood-related content on the Smokefree.gov Initiative’s smoking cessation resources. Methods Smokefree.gov website analytics (July 2018–July 2019) were analyzed for user interactions with mood content on informational webpages and interactive self-assessment tools (mood quizzes, smoking quit plans). We also examined mood feature engagement (texting or pressing a command button for mood support) among text program and app users (July 2018–July 2019). Results Mood webpage views comprised 1.5% of all Smokefree.gov webpage views. Depression quizzes represented 82.9% of quiz completions, and stress quizzes represented 0.4% of quiz completions. Stress, anxiety, and low mood were the most reported smoking triggers on quit plans. Approximately 7,000 text program users and 3,000 app users sought real-time mood support. Conclusions Given the importance of mood management in the smoking cessation process these findings demonstrate promising opportunities to increase the reach of mood support resources.
ISSN:1090-1981
1552-6127
1552-6127
DOI:10.1177/10901981211073736