Benchmarking US consumption and perceptions of beef and plant‐based proteins

This article uses two complementary analyses to document consumption of beef and plant‐based proteins along with perceptions held by US consumers. Beef is chosen three times more often than plant‐based proteins and consumers hold a positive image of beef overall. Key differences are outlined between...

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Bibliographic Details
Published in:Applied economic perspectives and policy 2023-03, Vol.45 (1), p.22-43
Main Authors: Taylor, Hannah, Tonsor, Glynn T., Lusk, Jayson L., Schroeder, Ted C.
Format: Article
Language:English
Subjects:
Beef
Consumers
Consumption
perceptions
plant‐based proteins
Proteins
Online Access:Get full text
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Summary:This article uses two complementary analyses to document consumption of beef and plant‐based proteins along with perceptions held by US consumers. Beef is chosen three times more often than plant‐based proteins and consumers hold a positive image of beef overall. Key differences are outlined between regular meat consumers and those declaring alternative diets. Combined these findings extend understanding in the dynamic situation presented by plant‐based proteins in the US market.
ISSN:2040-5790
2040-5804
DOI:10.1002/aepp.13287