Determinant factors of satisfaction with public services in Spain

Use of marketing techniques in public administration – determining public satisfaction with public services – role of marketing – use of data from the Spanish Sociological Research Centre – results indicate that the main drivers of public satisfaction with public services were commitment to efficien...

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Bibliographic Details
Published in:Australian journal of public administration 2018-03, Vol.77 (1), p.102-113
Main Authors: Roxana ALEMAN, Ramon Gutierrez-Sanchez, Francisco Liebana-Cabanillas
Format: Article
Language:English
Subjects:
Factor analysis
factorial analysis
government
Marketing
measuring client satisfaction
Public administration
public marketing
Public sector
Public services
Satisfaction
Sociological research
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Summary:Use of marketing techniques in public administration – determining public satisfaction with public services – role of marketing – use of data from the Spanish Sociological Research Centre – results indicate that the main drivers of public satisfaction with public services were commitment to efficient service and user convenience.
ISSN:0313-6647
1467-8500
DOI:10.1111/1467-8500.12252