APA (7th ed.) Citation

Hepner, H. W. (1955). Modern marketing : dynamics and management / by H.W. Hepner: Dynamics and management. McGraw-Hill.

Chicago Style (17th ed.) Citation

Hepner, H. W. Modern Marketing : Dynamics and Management / by H.W. Hepner: Dynamics and Management. McGraw-Hill, 1955.

MLA (9th ed.) Citation

Hepner, H. W. Modern Marketing : Dynamics and Management / by H.W. Hepner: Dynamics and Management. McGraw-Hill, 1955.

Warning: These citations may not always be 100% accurate.