APA (7th ed.) Citation

Irvine, A. G. (1954). Marketing research and management / by A.G. Irvine. Macdonald and Evans.

Chicago Style (17th ed.) Citation

Irvine, A. G. Marketing Research and Management / by A.G. Irvine. Macdonald and Evans, 1954.

MLA (9th ed.) Citation

Irvine, A. G. Marketing Research and Management / by A.G. Irvine. Macdonald and Evans, 1954.

Warning: These citations may not always be 100% accurate.