APA (7th ed.) Citation

Boone, L. E., & Kurtz, D. L. (1989). Contemporary marketing / Louis E. Boone, David L. Kurtz (6th ed.). Dryden.

Chicago Style (17th ed.) Citation

Boone, Louis E., and David L. Kurtz. Contemporary Marketing / Louis E. Boone, David L. Kurtz. 6th ed. Chicago ; London: Dryden, 1989.

MLA (9th ed.) Citation

Boone, Louis E., and David L. Kurtz. Contemporary Marketing / Louis E. Boone, David L. Kurtz. 6th ed. Dryden, 1989.

Warning: These citations may not always be 100% accurate.