APA (7th ed.) Citation

Chiplin, B., Sturgess, B., & Dunning, J. H. (1981). Economics of advertising (2nd ed.). Holt, Rinehart and Winston with the Advertising Association.

Chicago Style (17th ed.) Citation

Chiplin, Brian, Brian Sturgess, and John H. Dunning. Economics of Advertising. 2nd ed. London: Holt, Rinehart and Winston with the Advertising Association, 1981.

MLA (9th ed.) Citation

Chiplin, Brian, et al. Economics of Advertising. 2nd ed. Holt, Rinehart and Winston with the Advertising Association, 1981.

Warning: These citations may not always be 100% accurate.