APA (7th ed.) Citation

Ries, A., & Trout, J. (1986). Marketing warfare / by Al Ries and Jack Trout. McGraw-Hill.

Chicago Style (17th ed.) Citation

Ries, Al, and Jack Trout. Marketing Warfare / by Al Ries and Jack Trout. New York ; London: McGraw-Hill, 1986.

MLA (9th ed.) Citation

Ries, Al, and Jack Trout. Marketing Warfare / by Al Ries and Jack Trout. McGraw-Hill, 1986.

Warning: These citations may not always be 100% accurate.