Library Catalogue Plus

APA (7th ed.) Citation

Ries, A., & Trout, J. (1986). Positioning : the battle for your mind / by Al Ries and Jack Trout: The battle for your mind (1st ed., rev.). McGraw-Hill.

Chicago Style (17th ed.) Citation

Ries, Al, and Jack Trout. Positioning : The Battle for Your Mind / by Al Ries and Jack Trout: The Battle for Your Mind. 1st ed., rev. New York ; London: McGraw-Hill, 1986.

MLA (9th ed.) Citation

Ries, Al, and Jack Trout. Positioning : The Battle for Your Mind / by Al Ries and Jack Trout: The Battle for Your Mind. 1st ed., rev. McGraw-Hill, 1986.