APA (7th ed.) Citation

O'Shaughnessy, J. (1987). Why people buy / John O'Shaughnessy. Oxford University Press.

Chicago Style (17th ed.) Citation

O'Shaughnessy, John. Why People Buy / John O'Shaughnessy. New York ; Oxford: Oxford University Press, 1987.

MLA (9th ed.) Citation

O'Shaughnessy, John. Why People Buy / John O'Shaughnessy. Oxford University Press, 1987.

Warning: These citations may not always be 100% accurate.