APA (7th ed.) Citation

Hughes, G. D. (1978). Marketing management : a planning approach: A planning approach. Addison-Wesley Pub. Co.

Chicago Style (17th ed.) Citation

Hughes, George David. Marketing Management : A Planning Approach: A Planning Approach. Reading, Mass: Addison-Wesley Pub. Co, 1978.

MLA (9th ed.) Citation

Hughes, George David. Marketing Management : A Planning Approach: A Planning Approach. Addison-Wesley Pub. Co, 1978.

Warning: These citations may not always be 100% accurate.