APA (7th ed.) Citation

Wind, Y. (1982). Product policy : concepts, methods, and strategy / Yoram J. Wind: Concepts, methods, and strategy. Addison-Wesley.

Chicago Style (17th ed.) Citation

Wind, Yoram. Product Policy : Concepts, Methods, and Strategy / Yoram J. Wind: Concepts, Methods, and Strategy. Reading, Mass. ; London: Addison-Wesley, 1982.

MLA (9th ed.) Citation

Wind, Yoram. Product Policy : Concepts, Methods, and Strategy / Yoram J. Wind: Concepts, Methods, and Strategy. Addison-Wesley, 1982.

Warning: These citations may not always be 100% accurate.