Essentials of marketing / E. Jerome McCarthy, William D. Perreault.
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Homewood, Ill. :
Irwin,
c1991
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| Edition: | 5th ed. |
| Series: | Irwin series in marketing
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| Subjects: | |
| Tags: | Add Tag |